Build Your Audience

#10: How I Plan a Seamless Brand Photoshoot

irina pichura

One of the most essential pieces of building your brand is your photography. These images tie your website, your social, and everything you create together to communicate a consistent vibe that will attract your ideal client. 

Brand photography is very different from other types of sessions you might be more familiar with. If you’ve never done one before, it can feel super overwhelming. And if you’re not prepared, you can end up wasting a lot of time and money on photos that don’t feel aligned with you or your brand.

In this episode, I’m sharing everything you need to know to plan a stress-free brand photoshoot. I’ll share exactly why it’s worth making an investment in a recommended photographer, what are your non-negotiables, and even what you might be worrying about-but shouldn’t be.

If you’ve been solely relying on pictures taken from your phone, (including selfies) to represent your biz, it’s time to put the phone down and look up a brand or lifestyle photographer in your local area, ASAP!  

A Breakdown of this Episode: 

[2:04] Find out what one thing you need nailed down way before you book your photographer

[5:22] Why it’s ideal use your brand colors in your wardrobe choices

[7:44] Listen for tips on hiring the right brand photographer

[10:30] Try doing this to eliminate all that unwanted anxiety before your shoot

[12:43] Why you can stop obsessing about finding the perfect location

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